TAKING YOUR PERSONAL BRAND TO THE MARKET
Personal branding is about differentiating yourself from the competition. It’s about self packaging and presenting your unique value proposition to your target audience. Projecting a consistent and indelible image that fits who you really are is important. Taking your brand to market means that you: – Establish yourself as a subject matter expert – Build […]
GET OUT OF LINE BY BEING ONLINE
We are not there yet, but I am convinced the time is coming fast. As I have mentioned in prior posts, the ink and paper resume are on the endangered species list. But I also believe the days of e-mailing a resume as a Word document or PDF file will give way to simply sending […]
PERSONAL BRANDING DEFINED
Allison Tibbs, an eXaminer.com contributor, has created her own definition of Personal Branding and broken it down into its component parts to give a better understanding of the term. Personal Branding – Achieving personal and professional goals by differentiating yourself by articulating your unique value through a consistent message. Achieving personal and professional goals – […]
WHEN A SCANDAL MARKS A Résumé
In a WSJ career article published on 8/4/09, Joann Lublin reports that a growing number of people struggle with job searches in today’s environment because a scandal destroyed their small employer–even though they had no part in the downfall. This does not mean that coming from such a company means finding a new job is […]
NAVIGATING A NETWORKING EVENT
Here is a list of tips to ensure you make the most of attending a networking event as shared by Courtney Pike, a career development and communications professional and co-author of the book, How to Say It On Your Resume. 1 Do your prep work and know what type of people will be in attendance. […]
Résumé Verification
Background checks and screening can reveal misleading or downright false information found on a resume. These areas typically are ones that people may either embellish or worse, prevaricate. Fake Company – a tactic used to hide employment gaps; legitimate companies can be verified by business licenses or DBA (doing business as) filings. Dates of Employment […]
HOW TO STAND OUT IN A CROWD
Standing out from the crowd has become Job #1 for job seekers. While this is true especially during tough economic times, it is also important for one’s career advancement on an ongoing basis. Given our hyper competitive, 24/7 world, where everyone is vying for attention, it can be argued that the proverbial 15 minutes of […]
MAKING SOCIAL NETWORKING WORK
While you probably have read many tips on how to get the most out of social networking, here are some highlights from a list of what you should not do as compiled by Lisa Barone, co-Founder and Chief Branding Officer at Outspoken Media, Inc. that have applicability for job seekers. Creating profiles everywhere.You may want to establish […]
INTERVIEW SPEAK
It seems so simple, but even the most educated among us have trouble communicating. Being able to express yourself in a coherent and confident manner can make all the difference when it comes to that crucial job interview. Ashley Primis of phillymag.com offers these pointers from former opera singer and voice specialist, Rosemary Ostrowski. Slow […]
SURVIVING A LONG LAYOFF
In a WSJ Career Turning Points article, Dawn Fallik offers strategies for keeping your skills sharp through a long layoff without breaking the bank. – Stay connected to industry associations; check your membership rights – you may be able to continue on a reduced or free basis while out of work – Attend industry or […]