Social Media Truths
Lena L. West is an award-winning social media consultant, blogger, speaker, and journalist. In a recent post, she listed her top truths for effectively using social media to promote your personal brand. Learn how to be personable without being personal. Social media and social networking are business tools, not a popularity contest. Social media is […]
Be In-Tense
Résumés are written in a specific style that relies on conciseness and simplified sentence structures. While this style of writing might seem unusual, it is the generally accepted standard. You can write in either first or third person. It is strictly a matter of preference, but you must be consistent. Whichever version you choose, omit […]
Focus on Marketing Your Personal Brand
There are numerous ways to market your personal brand and increase your Google quotient including writing articles, joining discussion groups, and participating in Q&A with your target audience. I was recently made aware of a website (www.focus.com) that provides the opportunity to share your expertise and make it available to a worldwide audience. From their […]
Don’t Let the Numbers Scare You!
Let them INSPIRE YOU! Take advantage of the Internet sea! We hear the numbers – unemployment rate, number applicants, number months to find a new position. It can get very discouraging, to say the least. Being one of over 1.7 billion members of a social network does not necessarily motivate me, either. But, that’s the […]